Illustration In Advertising

We take you places

 

Behind the scenes:

Illustrated advertisment
This project serves as an extension of illustration in advertising, as the brief required an illustrated advertisement including both the design and illustration of the promotional visual stimuli, with illustrated type included as means of conveying the campaign slogan.
The ‘We take you places’ campaign for South-African Airlines served as the prescribed client for the advertisement.

>Myopia:
Believe in your infinite potential. Your only limitations are those you set upon yourself.

Artwork:
We_take_you_places
210 x 297
Traditional and Digit al Illustration

Illustrated posters

 

Behind the scenes:

Illustrated Posters
For this project of illustration in advertising the brief required both the design and illustration of 3 promotional posters, with illustrated type included as means of conveying the needed information that the poster must contain. I chose to illustrate for the festival of free thinkers where ideas are shared: Pecha-Kucha, for the festival where a more peculiar people gather due to an acquired taste in music; the CPT International Jazz Festival and for the festivities of my people where illustration is encouraged and celebrated locally; Illustration Super-station.

>Myopia:
You, we, were made with earth and a breath of spirit. The inner realm and outer realm,the seen and the unseen makes up you. Just as God did this, we create with earth using our pencils and papers and add to that some spirit, pouring our imaginations and hearts into our concepts. Inner and outer realm, seen and unseen. You are the creator, so open up and create.

Artwork
1.Pecha-Kucha Poster
297 x 420
Traditional and Digital Illustration

2.Illustration_Superstation Poster
297 x 420
Traditional and Digital Illustration

3.CPT International Jazz Festival Poster
297 x 420
Traditional and Digital Illustration